JORDAN MARTINEZ
Senior SEO Content Specialist
linkedin.com/in/jordan-martinez-seo
jordanmartinezseo.com
Skills
Keyword Research, On-page SEO Techniques, Off-page SEO Strategies, Content Strategy Development, SEMrush, Ahrefs, Yoast SEO, Google Analytics
Certifications
Google Analytics Certification
Certified in Google Analytics and its applications for tracking, measuring, and optimizing website performance.
SEO Fundamentals Specialization
Completed a specialization in SEO fundamentals including keyword research, on-page optimization, and technical SEO.
Professional Summary
SEO Content Writer with over 5 years of experience in high-volume content creation and optimization for e-commerce platforms. Increased website traffic by 40% through strategic keyword integration and technical SEO enhancements on a major retail client's site. Skilled in using tools like Ahrefs, SEMrush, and Moz to analyze competitors and improve search rankings.
Work Experience
Senior SEO Content Writer
01/2022
Tech Company Inc
San Francisco, CA
•
Created 20+ blog posts optimized for long-tail keywords, increasing organic traffic by 35%
•
Implemented on-page SEO best practices, improving site rankings by 20%
•
Analyzed competitor backlink profiles, generating 50+ high-authority link building opportunities
•
Collaborated with SEO and content teams to create a comprehensive keyword strategy, resulting in 50% increase in organic traffic
SEO Content Writer
06/2020 - 12/2021
Previous Company LLC
San Francisco, CA
•
Optimized 50+ landing pages for higher conversion rates, increasing lead generation by 30%
•
Developed content audit report, identifying 10% of outdated or underperforming pages for improvement
Junior SEO Content Writer
01/2019 - 05/2020
Old Company Inc.
San Francisco, CA
•
Wrote 100+ keyword-rich articles, contributing to a 25% increase in organic traffic within the first year
•
Collaborated with marketing team to create an SEO content calendar, streamlining workflow and improving consistency in publishing
Education
Bachelor of Science in Digital Media Studies
09/2013 - 05/2017
San Francisco State University
San Francisco, CA
Projects
Personal Website Optimization Project
Optimized my personal website for better search engine ranking using advanced on-page SEO techniques, resulting in a 45% increase in organic traffic.
jordanmartinezseo.com/personal-website-project
Social Media Engagement Campaign
Created and managed a social media campaign for a small startup, integrating SEO strategies to increase visibility and engagement. Achieved a 50% boost in website traffic from social referrals.
Join thousands who transformed their careers with AI-powered resumes that pass ATS and impress hiring managers.
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This resume format is ideal for ATS (Applicant Tracking Systems) because it includes a clear and concise professional summary with relevant keywords such as 'SEO Content Writer,' 'keyword optimization,' and 'website traffic increase.' The inclusion of specific, measurable achievements under previous roles helps to showcase the candidate's value proposition. For example, increasing website traffic by X% for an e-commerce client demonstrates tangible results. Additionally, including links to LinkedIn or a personal portfolio site provides recruiters with additional information about the candidate’s expertise and experience.
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Expert guidelines and best practices for each section of your resume.
First Name Last Name City, State, Zip Code Phone Number | Email Address LinkedIn Profile URL | Portfolio URL (Optional)
Your contact information is the first section recruiters see. Keep it concise and professional. Ensure your email address is appropriate (e.g., [email protected]). Include your LinkedIn profile for a comprehensive view of your professional journey. A portfolio or personal website is recommended for creative, technical, or design roles.
Do not include your full physical address (street number/name) for privacy reasons. Avoid including personal details like marital status, age, photo, or social security number unless specifically required in your country. Don't use unprofessional email addresses.
See clear examples of how to format contact details effectively.
John Doe 1234 Random St, Apt 56 New York, NY 10001 [email protected] github.com/aliciacode Single, 28 years old
John Doe New York, NY (555) 123-4567 | [email protected] linkedin.com/in/johndoe | github.com/johndoe | johndoe.dev
Professional Title Result-oriented [Role Name] with [Number] years of experience in [Key Skills/Industries]. Proven track record of [Major Achievement]. Skilled in [Key Technologies/Skills]. Committed to delivering [Specific Value] for [Target Industry/Company type].
A professional summary is your elevator pitch. It should be 3-5 sentences long, summarizing your experience, key skills, and major achievements. Tailor it to the job description by using relevant keywords. Focus on what makes you unique and the value you bring to potential employers.
Avoid generic objectives like 'Looking for a challenging role to grow my skills.' Recruiters want to know what value you bring to them, not what you want from them. Don't use first-person pronouns (I, me, my). Keep it concise and impactful.
Compare a weak objective with a strong professional summary.
Objective: I am a hard-working individual looking for a SEO Content Writer position where I can learn new things and advance my career.
SEO Content Specialist with 6+ years of experience in crafting high-impact, keyword-rich content. Enhanced website traffic by over 40% through strategic on-page optimization techniques at Tech Company Inc. Skilled in leveraging SEMrush for competitor analysis and driving organic search rankings.
Technical Skills - Languages: [List] - Frameworks: [List] - Tools: [List] Soft Skills - [Skill 1], [Skill 2], [Skill 3]
Group your skills logically (e.g., Languages, Frameworks, Tools). Focus on hard skills relevant to the job. List skills in order of proficiency or relevance. Soft skills are better demonstrated through bullet points in your experience section rather than a bare list.
Do not list skills you are not comfortable using in an interview. Avoid using progress bars or percentages to rate your skills (e.g., "Java: 80%"). Do not include outdated technologies unless specifically required.
Practical example showing do's and don'ts for skills
SEO Content Writer Skill: Java, Python 3.9%, Microsoft Office (intermediate)
Keywords Research, On-page SEO Techniques, Off-page SEO Strategies
SEO Content Writer Skill: Social Media Management (beginner), HTML/CSS (proficient)
Content Strategy Development, Google Analytics, Ahrefs
Job Title | Company Name | Location Month Year – Month Year - Action Verb + Context + Result (Quantified) - Led [Project] resulting in [Outcome]... - Collaborated with [Team] to implement [Feature]...
This is the core of your resume. Use reverse-chronological order (most recent first). Start each bullet with a strong action verb. Focus on achievements and impact, not just duties. Use numbers to quantify your impact (dollars, percentages, time saved, users affected). Show progression and increasing responsibility.
Avoid passive language like "Responsible for..." or "Tasked with...." Don't list every single daily task; focus on significant contributions and measurable outcomes. Avoid jargon that recruiters outside your field won't understand.
Practical example showing do's and don'ts for experiences
Responsible for creating blog posts and optimizing them with SEO keywords
Created 20+ blog posts optimized for long-tail keywords, increasing organic traffic by 35%
Assisted in conducting keyword research
Conducted thorough keyword research using Ahrefs to identify high-priority keywords
Degree Name | University Name | Location Month Year – Month Year - Relevant Coursework: [Course 1], [Course 2] - Honors/Awards: [Award Name] - GPA: X.X (if above 3.5)
List your highest degree first. If you have significant work experience, keep the education section brief. Include your GPA only if it is above 3.5 or if you are a recent graduate. Highlight relevant coursework, academic projects, honors, or leadership roles.
Do not include high school details if you have a college degree. Avoid listing every single course you took; select only the most relevant ones. Don't include graduation dates from decades ago if age discrimination is a concern in your field.
Practical example showing do's and don'ts for educations
Bachelor of Arts | San Francisco State University | San Francisco, CA January 2013 – May 2017 - Coursework: Introduction to Art History, Modern Art Movements, The Philosophy Behind Pop Art - GPA: 3.4
Bachelor of Science in Digital Media Studies | San Francisco State University | San Francisco, CA September 2013 – May 2017 - Relevant Coursework: SEO and Web Analytics, Content Strategy for the Web, Information Architecture - Honors/Awards: Dean's List
Project Name | Tools/Technologies Used - Briefly describe what you created and its purpose - Highlight specific challenges you solved - Link to portfolio or demo if available
Projects are excellent for demonstrating practical skills, especially if you lack work experience or are changing careers. Include a link to your portfolio or demo if possible. Focus on projects that show problem-solving skills and relevant tools for the target role.
Don't include trivial tutorials unless you significantly expanded on them. Avoid projects that are outdated, incomplete, or irrelevant to the role you're applying for. Don't just list technologies—explain what you created and why it matters.
Practical example showing do's and don'ts for projects
Created a basic blog post on WordPress using Yoast SEO plugin without any unique challenges or results shown
Developed an extensive keyword strategy and content plan that increased traffic to the blog by 40% within six months, utilizing tools like Ahrefs for analysis and tracking performance with Google Analytics
Common questions about this role and how to best present it on your resume.
Essential skills include keyword research, technical SEO knowledge, and the ability to write engaging content that meets user intent.
Highlight transferable skills and experiences from previous roles, emphasizing how they apply to SEO Content Writing.
Relevant coursework, internships, certifications, or a portfolio showcasing your writing skills and understanding of SEO principles.
Showcase increased responsibility over time, such as moving from contributing writer to senior content strategist roles.
Join thousands who transformed their careers with AI-powered resumes that pass ATS and impress hiring managers.
Candidates who tailor their resumes to the job description get 2.5x more interviews. Use our AI to auto-tailor your CV for every single application instantly.