Emily Wong
Sr. Content Strategist
[email protected] | +1 (555) 987-6543 | linkedin.com/in/emily-wong | artstation.com/emilywong | San Francisco, CA
Professional Summary
Content Designer with over 5 years of experience in crafting engaging content for diverse audiences across multiple platforms. Successfully transformed a small-scale blog initiative into a comprehensive content strategy, increasing organic traffic through strategic SEO and user engagement techniques. Proficient in UX writing, content marketing, and project management tools such as Asana and Trello.
Work Experience
Senior Content Designer
01/2022
Tech Company Inc
San Francisco, CA
•
Created 50+ vector assets, reducing outsourcing costs by 15%
•
Developed 15 social media campaigns, increasing organic reach by 30%
•
Optimized content workflows, saving 20 hours per month for the team
•
Managed 8 content projects, ensuring on-time delivery of all milestones
Content Designer
06/2020 - 12/2021
Innovative Designs LLC
San Francisco, CA
•
Created 30+ social graphics for campaigns, achieving a 5% increase in engagement rates
•
Coordinated with 4 departments to deliver a unified content calendar, reducing redundancy by 25%
Content Designer
01/2019 - 05/2020
Creative Solutions Inc
San Francisco, CA
•
Developed 50+ pieces of blog content, driving a 25% increase in organic traffic
•
Streamlined content creation process, reducing turnaround time from 5 days to 2 days
Skills
Adobe Photoshop, Illustrator, Procreate, Blender, Character Design, Digital Painting, Concept Art, Color Theory
Education
Bachelor of Science in Communication Studies
09/2013 - 05/2017
San Francisco State University
San Francisco, CA
Projects
Personal Branding Blog
artstation.com/emilywong/personal-branding-blog
Created a personal branding blog to share content design tips and insights, engaging over 200 readers monthly.
Certifications
Content Marketing Certification
06/2024
Table of Contents
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Why This Template Works
This resume format works well for ATS (Applicant Tracking Systems) because it includes a clear professional summary that highlights key skills and achievements relevant to the Content Designer role. The use of action verbs and quantifiable results in the work experience section ensures that the resume stands out while remaining keyword-rich, which is crucial for passing through ATS filters. Additionally, including URLs from professional platforms like LinkedIn and ArtStation provides evidence of online presence and active participation in industry-related activities.
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How to Write This Resume
Expert guidelines and best practices for each section of your resume.
Contact
First Name Last Name City, State, Zip Code Phone Number | Email Address LinkedIn Profile URL | Portfolio URL (Optional)
General Guidelines
Your contact information is the first section recruiters see. Keep it concise and professional. Ensure your email address is appropriate (e.g., [email protected]). Include your LinkedIn profile for a comprehensive view of your professional journey. A portfolio or personal website is recommended for creative, technical, or design roles.
Avoid This
Do not include your full physical address (street number/name) for privacy reasons. Avoid including personal details like marital status, age, photo, or social security number unless specifically required in your country. Do NOT use unprofessional email addresses. For artists and designers, do NOT include GitHub links - instead, use ArtStation, Behance, or portfolio sites.
Real Examples
See clear examples of how to format contact details effectively.
John Doe 1234 Random St, Apt 56 New York, NY 10001 [email protected] github.com/aliciacode Single, 28 years old
Alicia Chen Los Angeles, CA (555) 123-4567 | [email protected] linkedin.com/in/aliciachen | artstation.com/aliciachen
Quick Tips
- Use a professional email address (firstname.lastname format)
- Ensure your voicemail is set up and professional
- Double-check your phone number and email for typos
- Make your LinkedIn URL custom (linkedin.com/in/yourname)
- For artists and designers, use ArtStation or Behance for portfolios
Summary
Professional Title Result-oriented [Role Name] with [Number] years of experience in [Key Skills/Industries]. Proven track record of [Major Achievement]. Skilled in [Key Technologies/Skills]. Committed to delivering [Specific Value] for [Target Industry/Company type].
General Guidelines
A professional summary is your elevator pitch. It should be 3-5 sentences long, summarizing your experience, key skills, and major achievements. Tailor it to the job description by using relevant keywords. Focus on what makes you unique and the value you bring to potential employers.
Avoid This
Avoid generic objectives like 'Looking for a challenging role to grow my skills.' Recruiters want to know what value you bring to them, not what you want from them. Don't use first-person pronouns (I, me, my). Keep it concise and impactful.
Real Examples
Compare a weak objective with a strong professional summary.
Objective: I am a hard-working individual looking for a Content Designer position where I can learn new things and advance my career.
Senior Content Designer with 6+ years of experience in digital marketing and content strategy. Reduced website bounce rate by 25% through data-driven content optimization. Expert in SEO, UX writing, and project management tools such as Asana and Trello.
Quick Tips
- Quantify achievements where possible (e.g., 'Increased revenue by 20%')
- Keep it under 5 lines for readability
- Use strong action verbs to start sentences
- Tailor the summary to match the job description
Skills
Technical Skills - Languages: [List] - Frameworks: [List] - Tools: [List] Soft Skills - [Skill 1], [Skill 2], [Skill 3]
General Guidelines
Group your skills logically (e.g., Languages, Frameworks, Tools). Focus on hard skills relevant to the job. List skills in order of proficiency or relevance. Soft skills are better demonstrated through bullet points in your experience section rather than a bare list.
Avoid This
Do not list skills you are not comfortable using in an interview. Avoid using progress bars or percentages to rate your skills (e.g., "Java: 80%"). Do not include outdated technologies unless specifically required.
Real Examples
Practical example showing do's and don'ts for skills
HTML, CSS, JavaScript, PHP, Python (beginner), Java (intermediate)
HTML, CSS, JavaScript
Adobe Photoshop 90%, Adobe Illustrator 85%
Adobe Photoshop, Adobe Illustrator
Quick Tips
- Prioritize technical skills that are directly relevant to content design such as SEO optimization, CMS experience (WordPress, Drupal), and data analytics tools.
- Use clear and concise language in your skill descriptions. Avoid vague terms like 'experienced' or 'knowledgeable.' Instead, mention specific tools and technologies you use frequently.
- For soft skills, focus on those that are transferable to content design such as project management, teamwork, and communication. However, demonstrate these skills through accomplishments rather than listing them separately.
- Ensure your listed skills align with the requirements of the job description for the position you're applying for.
Experience
Job Title | Company Name | Location Month Year – Month Year - Action Verb + Context + Result (Quantified) - Led [Project] resulting in [Outcome]... - Collaborated with [Team] to implement [Feature]...
General Guidelines
This is the core of your resume. Use reverse-chronological order (most recent first). Start each bullet with a strong action verb. Focus on achievements and impact, not just duties. Use numbers to quantify your impact (dollars, percentages, time saved, users affected). Show progression and increasing responsibility.
Avoid This
Avoid passive language like "Responsible for..." or "Tasked with...." Don't list every single daily task; focus on significant contributions and measurable outcomes. Avoid jargon that recruiters outside your field won't understand.
Real Examples
Practical example showing do's and don'ts for experiences
Worked on creating content for social media platforms.
Developed and managed 15 social media campaigns, increasing organic reach by 30%.
Updated blog posts with relevant information.
Produced 50+ SEO-friendly blog articles driving a 25% increase in organic traffic within one year.
Quick Tips
- For each position, use action verbs like 'Created', 'Managed', 'Developed' to start your bullet points.
- Quantify achievements by specifying numbers or percentages where possible (e.g., increased engagement by 45%, reduced turnaround time from 7 days to 3 days).
- Highlight leadership roles and projects that demonstrate a significant impact on the company's goals, such as increasing brand awareness or improving user experience.
- Avoid generic statements; focus on unique contributions that set you apart from other candidates.
Education
Degree Name | University Name | Location Month Year – Month Year - Relevant Coursework: [Course 1], [Course 2] - Honors/Awards: [Award Name] - GPA: X.X (if above 3.5)
General Guidelines
List your highest degree first. If you have significant work experience, keep the education section brief. Include your GPA only if it is above 3.5 or if you are a recent graduate. Highlight relevant coursework, academic projects, honors, or leadership roles.
Avoid This
Do not include high school details if you have a college degree. Avoid listing every single course you took; select only the most relevant ones. Don't include graduation dates from decades ago if age discrimination is a concern in your field.
Real Examples
Practical example showing do's and don'ts for educations
Bachelor of Arts, Communication Studies | University of California, Berkeley | Berkeley, CA September 2013 – May 2017 - Courses: Introduction to Journalism, Principles of Public Speaking, History of Cinema, Sociology of the Internet, Business Writing, Intermediate Spanish
Bachelor of Arts in Communication Studies | University of California, Berkeley | Berkeley, CA September 2013 – May 2017 - Relevant Coursework: Data Analytics for Marketers, Content Strategy Development, Social Media Management - Honors/Awards: Dean’s List (Fall 2015) - GPA: 3.9
Quick Tips
- List your education in reverse chronological order.
- Highlight achievements such as honors or awards received during college.
- Only include relevant coursework that aligns with the job requirements for a Content Designer.
- Avoid listing extensive details about older degrees if they are not directly related to the position.
Projects
Project Name | Tools/Software Used - Briefly describe what you created and its purpose - Highlight creative challenges you solved - Link to portfolio (ArtStation, Behance, Vimeo, YouTube) if available
General Guidelines
Projects are excellent for demonstrating practical skills, especially if you lack work experience or are changing careers. Include a link to your portfolio (ArtStation, Behance, Vimeo, or YouTube) if possible. Focus on projects that show your creative abilities and relevant tools for the target role.
Avoid This
Don't include trivial tutorials unless you significantly expanded on them. Avoid projects that are outdated, incomplete, or irrelevant to the role you're applying for. Don't just list tools—explain what you created and why it matters. Do NOT mention GitHub links for creative roles - use portfolio platforms instead.
Real Examples
Practical example showing do's and don'ts for projects
Created a basic blog template using WordPress with no specific purpose or user in mind. Used default themes and plugins, making the project unremarkable.
Developed a personalized blog template tailored to entrepreneurs seeking business advice, utilizing custom CSS and JavaScript for unique features like interactive data visualizations.
Quick Tips
- Select projects that showcase your ability to solve real-world problems or address specific industry challenges.
- Ensure each project highlights a different aspect of your skill set, such as design, analytics, or content creation.
- Use metrics and results to demonstrate the impact of your work. For example, mention increases in engagement rates or traffic.
- Include details about collaboration with other departments or stakeholders if applicable, showing your ability to work within teams.
Frequently Asked Questions
Common questions about this role and how to best present it on your resume.
Essential skills include strong storytelling abilities, proficiency in design software like Adobe Creative Suite and Sketch, and experience with content management systems.
Clearly explain the reason for the gap, highlight any freelance work or personal projects completed during this time, and focus on skills developed to stay current in the field.
A robust portfolio showcases your best work, demonstrates your design process, and highlights your ability to create engaging content across various mediums.
Include specific examples of how you optimized content for search engines, improved keyword usage, or increased website traffic through strategic content placement.
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