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Why This Template Works
This Catering Sales Manager resume format works well for ATS because it includes a clear and concise professional summary at the top of the page, which immediately highlights key skills and experience relevant to the position. The use of action verbs and quantifiable achievements helps stand out in automated systems, while also appealing to human readers. Additionally, by including specific keywords related to event planning, business development, and sales management, this resume is tailored to pass through ATS filters efficiently.
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How to Write This Resume
Expert guidelines and best practices for each section of your resume.
Contact
First Name Last Name City, State, Zip Code Phone Number | Email Address LinkedIn Profile URL | Portfolio URL (Optional)
General Guidelines
Your contact information is the first section recruiters see. Keep it concise and professional. Ensure your email address is appropriate (e.g., [email protected]). Include your LinkedIn profile for a comprehensive view of your professional journey. A portfolio or personal website is recommended for creative, technical, or design roles.
Do not include your full physical address (street number/name) for privacy reasons. Avoid including personal details like marital status, age, photo, or social security number unless specifically required in your country. Do NOT use unprofessional email addresses and do NOT include GitHub links for artists - use ArtStation, Behance, or portfolio sites instead.
Real Examples
See clear examples of how to format contact details effectively.
John Doe 1234 Random St, Apt 56 New York, NY 10001 [email protected] github.com/aliciacode Single, 28 years old
Alicia Chen Los Angeles, CA (555) 123-4567 | [email protected] linkedin.com/in/aliciachen | artstation.com/aliciachen
Taylor Morgan San Francisco, CA 94103 (123)-456-7890 [email protected]
Taylor Morgan San Francisco, CA +1 (555) 432-6789 | [email protected] linkedin.com/in/taylor-morgan-catering-sales | taylormorganportfolio.com
Quick Tips
- Use a professional email address (firstname.lastname format)
- Ensure your voicemail is set up and professional
- Double-check your phone number and email for typos
- Make your LinkedIn URL custom (linkedin.com/in/yourname)
- Use ArtStation or Behance for artist/designer portfolios
Summary
Professional Title Result-oriented [Role Name] with [Number] years of experience in [Key Skills/Industries]. Proven track record of [Major Achievement]. Skilled in [Key Technologies/Skills]. Committed to delivering [Specific Value] for [Target Industry/Company type].
General Guidelines
A professional summary is your elevator pitch. It should be 3-5 sentences long, summarizing your experience, key skills, and major achievements. Tailor it to the job description by using relevant keywords. Focus on what makes you unique and the value you bring to potential employers.
Avoid generic objectives like 'Looking for a challenging role to grow my skills.' Recruiters want to know what value you bring to them, not what you want from them. Don't use first-person pronouns (I, me, my). Keep it concise and impactful.
Real Examples
Compare a weak objective with a strong professional summary.
Objective: I am a hard-working individual looking for a Catering Sales Manager position where I can learn new things and advance my career.
Catering Sales Manager with 6 years of experience selling corporate catering programs, venue partnerships, and full-service events. Grew annual booked revenue by 30% at Prestige Catering Services by improving lead follow-up, proposal quality, and account planning. Skilled in CRM pipeline management, menu consultation, contract negotiation, and cross-functional coordination with culinary, operations, and event teams.
Quick Tips
- Quantify achievements where possible (e.g., 'Increased revenue by 20%')
- Keep it under 5 lines for readability
- Use strong action verbs to start sentences
- Tailor the summary to match the job description
Skills
Technical Skills - Languages: [List] - Frameworks: [List] - Tools: [List] Soft Skills - [Skill 1], [Skill 2], [Skill 3]
General Guidelines
Group your skills logically (e.g., Languages, Frameworks, Tools). Focus on hard skills relevant to the job. List skills in order of proficiency or relevance. Soft skills are better demonstrated through bullet points in your experience section rather than a bare list.
Do not list skills you are not comfortable using in an interview. Avoid using progress bars or percentages to rate your skills (e.g., "Java: 80%") as they are subjective and often misinterpreted. Don't include outdated technologies unless specifically required.
Real Examples
Practical example showing do's and don'ts for skills
Listed a skill I haven't used in years, like 'ColdFusion'.
Focused on current industry-relevant tools such as CRM systems (Salesforce), event management software (Eventbrite).
Rated my skills with subjective percentages (e.g., Excel: 90%).
Described proficiency levels in plain terms (e.g., 'Expertise in Microsoft Excel').
Quick Tips
- For the Catering Sales Manager role, emphasize relevant technical skills such as CRM systems and digital marketing tools.
- Include soft skills like negotiation skills, client relationship management, and cross-functional collaboration within your experience descriptions.
- Avoid listing outdated or irrelevant technologies that do not directly contribute to your ability to perform in a catering sales environment.
- Be concise and clear with your technical skill listings; focus on proficiency rather than quantity.
Experience
Job Title | Company Name | Location Month Year – Month Year - Action Verb + Context + Result (Quantified) - Led [Project] resulting in [Outcome]... - Collaborated with [Team] to implement [Feature]...
General Guidelines
This is the core of your resume. Use reverse-chronological order (most recent first). Start each bullet with a strong action verb. Focus on achievements and impact, not just duties. Use numbers to quantify your impact (dollars, percentages, time saved, users affected). Show progression and increasing responsibility.
Avoid passive language like "Responsible for..." or "Tasked with...." Don't list every single daily task; focus on significant contributions and measurable outcomes. Avoid jargon that recruiters outside your field won't understand.
Real Examples
Practical example showing do's and don'ts for experiences
Responsible for managing sales team and increasing revenue.
Built referral partnerships with local hotels and venues that increased event bookings by 30%
Implemented digital tools to improve event planning process
Streamlined proposal and booking steps, reducing client onboarding time by 50%
Quick Tips
- Use specific action verbs that align with your achievements, such as 'Directed', 'Launched', 'Streamlined', 'Negotiated'.
- Highlight key projects or initiatives where you have made significant contributions and measurable results.
- Quantify outcomes using metrics like percentages, dollars, time saved, or users affected to showcase the impact of your work.
- Include examples that demonstrate leadership, innovation, and strategic thinking in scaling catering operations.
Education
Degree Name | University Name | Location Month Year – Month Year - Relevant Coursework: [Course 1], [Course 2] - Honors/Awards: [Award Name] - GPA: X.X (if above 3.5)
General Guidelines
List your highest degree first. If you have significant work experience, keep the education section brief. Include your GPA only if it is above 3.5 or if you are a recent graduate. Highlight relevant coursework, academic projects, honors, or leadership roles.
Do not include high school details if you have a college degree. Avoid listing every single course you took; select only the most relevant ones. Don't include graduation dates from decades ago if age discrimination is a concern in your field.
Real Examples
Practical example showing do's and don'ts for educations
Bachelor of Arts in English | University of California, Berkeley | Berkeley, CA September 2014 – May 2018 - Coursework: Literature, Creative Writing, History of Art, Psychology, Philosophy - Leadership Role: President of the Student Council
Bachelor’s Degree in Business Management | San Francisco State University | San Francisco, CA September 2018 – May 2023 - Relevant Coursework: Marketing Strategy, Event Planning & Coordination, Customer Relationship Management - Honors/Awards: Dean's List (Spring 2021)
Quick Tips
- List your degree and the university name prominently.
- Include relevant coursework that aligns with your current job role.
- Highlight any honors or awards you received during your studies to demonstrate academic excellence.
- Keep the section concise, focusing on recent education and omitting unnecessary details.
Projects
Project Name | Tools/Technologies Used - Briefly describe what you created and its purpose - Highlight specific challenges you solved - Link to portfolio or demo if available
General Guidelines
Projects are excellent for demonstrating practical skills, especially if you lack work experience or are changing careers. Include a link to your portfolio or demo if possible. Focus on projects that show problem-solving skills and relevant tools for the target role.
Don't include trivial tutorials unless you significantly expanded on them. Avoid projects that are outdated, incomplete, or irrelevant to the role you're applying for. Don't just list technologies—explain what you created and why it matters.
Real Examples
Practical example showing do's and don'ts for projects
Created a simple CRM system using Excel spreadsheets. Used basic formulas to track customer data.
Built a comprehensive customer relationship management (CRM) system tailored for the catering industry, incorporating tools like Salesforce and HubSpot. The system automated follow-ups with potential clients, provided detailed analytics on client interactions, and helped prioritize leads based on specific criteria.
Quick Tips
- Highlight projects that showcase your ability to integrate technology into traditional roles within the catering industry.
- Detail how you utilized digital marketing tools like SEO and PPC campaigns to boost visibility and customer engagement for catering services.
- Demonstrate problem-solving skills by explaining specific challenges faced and solutions implemented in real-world scenarios, such as optimizing booking processes or enhancing event planning software.
- Include links to live demos or your portfolio whenever possible to provide tangible evidence of your technical capabilities.
Frequently Asked Questions
Common questions about this role and how to best present it on your resume.
Include event sales results, CRM and pipeline management, proposal writing, client relationship work, contract negotiation, and coordination with culinary and operations teams.
Use realistic metrics such as booked revenue, inquiry growth, retention, event volume, proposal turnaround time, or cost savings tied to supplier and menu planning.
Hospitality experience helps, but strong sales, account management, event coordination, and customer service experience can also transfer well when the resume connects those skills to catering work.
List roles in reverse chronological order and show how responsibilities grew from coordination and inquiry handling to account ownership, partnerships, negotiation, and revenue goals.
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